This is Garrett Murray's Maniacal Rage

Put another way, the idea that Windows 7’s quality will spur upgrades from XP is predicated on the fact that the people holding out on XP make their computing choices based on quality. But if that’s the case, why exactly are they still running Windows XP? Why are they still using Internet Explorer? I think it’s hard to overstate the fact that, with the explosion of the Internet as a universal communication medium, hundreds of millions of PCs have been purchased around the world by people who don’t care about computers or software at all.